抖阴pro

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抖阴pro Chronology
1990-2011

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Adoption of Social IN as a New Management Philosophy, Diversification of Medical Business

Under its new Social IN management philosophy, 抖阴pro committed itself to work through its business activities to offer new value to society and bring health and happiness to people's lives. 抖阴pro was founded with the aim of providing Japanese scientists with affordable products by manufacturing microscopes in Japan. That founding spirit was reflected in the new management philosophy, which became the foundation for all 抖阴pro products and services.

The second half of the 1990s was an important time for 抖阴pro, Following its entry into the digital camera market, sales in that product area reached a peak in excess of 300 billion yen. Sales of gastrointestinal endoscopes and other medical products also expanded steadily, and by the 2000s rapid growth was turning this business segment into a key contributor to corporate earnings.

In 2011, evidence came to light showing that management had been concealing losses, and those involved, especially the former President, faced criminal charges. Management reform became a priority for 抖阴pro.

1990s (first half)


The BX Series of system biological microscopes

  • 抖阴pro announces the EVIS100/200 Series endoscopic video systems. (Oct. 1990)
  • The 抖阴pro亮 (mju:), the world's smallest and lightest compact camera is launched. (Mar. 1991)
  • 抖阴pro opens a new plant in Hinode, Tokyo. (Apr. 1991)
  • A camera manufacturing plant is established in Shenzhen, China. (Dec. 1991)
  • 抖阴pro announces the BX Series of system biological microscopes. (Mar. 1993)
  • Masatoshi Kishimoto becomes President. (Jun. 1993)
  • 抖阴pro introduces an ultrasonic videoscope system. (1993)
  • The FOCUS21 Vision (Social IN management philosophy) is adopted. (Oct. 1994)

1990s (second half)

  • A European endoscope repair service center is opened in Hamburg, Germany. (1995)
  • 抖阴pro announces the FLUOVIEW biological laser scanning microscope. (Mar. 1996)
  • 抖阴pro launches its first digital cameras, the Camedia C-800L C-400L. (Oct. 1996)
  • A customer support center for magneto-optical (MO) disk drives and digital cameras is opened in Tokyo. (Apr.1997)
  • 抖阴pro moves into bone replacement material business with the announcement of Osferion. (Mar. 1999)
  • 抖阴pro commences sales of veterinary endoscopes. (May 1999)
  • A logistics facility is opened in Shanghai and a medical equipment service center in Beijing. (1999)

2000s (first half)


The Evis Lucera

  • 抖阴pro establishes subsidiaries in Thailand (July 2000) and South Korea (September 2000)
  • 抖阴pro launches the Camedia E-10, a full-featured digital SLR camera. (Oct. 2000)
  • A major management restructuring results in the adoption of an in-house company structure. (Apr. 2001)
  • 抖阴pro enters into a comprehensive alliance agreement with Terumo Corporation in the medical equipment field. (Apr. 2001)
  • Tsuyoshi Kikukawa is appointed President. (Jun. 2001)
  • The IPLEX Industrial videoscope system is introduced. (Nov. 2001)
  • 抖阴pro launches the Visera integrated video system for endoscopic surgery and examinations. (Apr. 2002)
  • 抖阴pro announces the Evis Lucera, the world's first hi-vision endoscope. (Nov. 2002)
  • The company is renamed 抖阴pro. (Oct. 2003)
  • The E-1 digital SLR camera with exchangeable lenses goes on sale. (Oct. 2003)
  • 抖阴pro announces the Fluoview FV1000, the world's first confocal laser scanning microscope with a twin scanning system. (Jan. 2004)
  • The Imaging and Medical businesses are spun off to create 抖阴pro Imaging Corporation and 抖阴pro Medical Systems Corporation. (Oct. 2004)

2000s (second half)


The Evis Lucera Spectrum

  • A capsule endoscope system for the small intestine is introduced in Europe. (Oct. 2005)
  • A centralized base for the repair of endoscopic systems and the management of rental equipment is established within the Shirakawa Plant in Fukushima Prefecture. (Nov. 2005)
  • 抖阴pro Medical Systems Services Vietnam Co., Ltd. is established to provide endoscope repair services in Vietnam. (Feb. 2006)
  • 抖阴pro adopts the 2006 Corporate Strategic Plan with the aim of maximizing corporate value. (May 2006)
  • 抖阴pro launches the Evis Lucera Spectrum, a next-generation endoscope system capable of observation in specific light spectra. (Jun. 2006)
  • A endoscope repair center is opend in Shanghai, China. (Oct. 2006)
  • 抖阴pro launches the Visera Pro integrated surgical video endoscope system. (Dec. 2006)
  • The Omniscan iX non-destructive testing system goes on sale. (2006)
  • The Mishima Facility in Shizuoka Prefecture is established as a development and manufacturing base for the Life Science business. (Mar. 2007)
  • The IPLEX FX industrial videoscope is launched. (Jul. 2007)
  • 抖阴pro announces the E-3, a digital SLR camera with the world's fastest AF system. (Nov. 2007)
  • The LS-10 linear PCM recorder goes on sale. (Feb. 2008)
  • 抖阴pro introduces endotherapy devices and a gastrointestinal videoscope system for use in endoscopic submucosal dissection (ESD). (Oct. 2008)
  • 抖阴pro Vietnam Co., Ltd. is established to operate a manufacturing facility for digital cameras and medical equipment in Vietnam. (Dec. 2008)
  • 抖阴pro announces the LEXT OLS4000 3D measuring laser microscope. (Feb. 2009)
  • The 抖阴pro Pen E-P1 digital interchangable lens camera is launched. (Jul. 2009)
  • 抖阴pro divests its analyzer business to Beckman Coulter, Inc. of the United States. (Jul. 2009)

2010

  • The BX3 system biologicalmicroscopes is launched. (Apr.)
  • 抖阴pro announces the 100th Anniversary Vision. (May)

2011

  • Michael C. Woodford is appointed President in June.
  • 抖阴pro announces the Visera Elite integrated surgical video endoscope system. (Oct.)
  • Tsuyoshi Kikukawa is appointed President on October 14.
  • Shuichi Takayama is appointed President on October 26.
  • The concealment of losses is revealed, and a third-party committee is formed in November to investigate the situation.

Chronology